Privacy Policy

Last updated: 22 September 2025

Introduction

More Luxury Club Limited (“More Luxury Club”, “we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use and share your information when you visit our website www.moreluxury.club, use our services, or become a member of our club.

 

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Who we are

• Legal entity: More Luxury Club Limited (company no. 10836193)
  
  

• Registered office: Unit 5, Drakes Courtyard, 291 Kilburn High Street, London, NW6 7JR
  
  

• Data protection contact: dataprotection@moreluxury.club
  
  

You have the right to make a complaint at any time to the UK Information Commissioner’s Office (ICO) at www.ico.org.uk, though we would appreciate the chance to resolve concerns first.

 

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What data we collect

We may collect:

• Identity data: name, date of birth, ID documents (for KYC).
  
  

• Contact data: address, email, phone number.
  
  

• Financial data: payment details (processed securely via third-party providers).
  
  

• Transaction data: purchases, membership, bookings.
  
  

• Technical data: IP address, browser type, device information.
  
  

• Profile and usage data: account details, preferences, surveys, website interactions.
  
  

• Marketing data: communication preferences, engagement with campaigns.
  
  

 

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How we collect your data

• Directly from you (sign-up, purchase, booking, support).
  
  

• Automatically (cookies, analytics).
  
  

• From trusted third-party providers (e.g. payment processors, logistics partners).
  
  

See our Cookies Policy for more details.

 

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How we use your data and lawful bases

We only process your personal data where the law allows. This includes:

• To provide our services and membership (Shopify, BookThatApp, Quiver): performance of a contract.
  
  

• To take payment and prevent fraud: performance of a contract and legitimate interests.
  
  

• To send service updates and legal notices: legal obligation.
  
  

• For marketing and newsletters (via Klaviyo): consent (where required) or legitimate interests.
  
  

• To meet legal requirements (KYC/AML checks): legal obligation.
  
  

• To improve our website and services (analytics, surveys): legitimate interests.
  
  

We do not sell your personal data.

 

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KYC and identity checks

Because members co-own high-value goods, we may ask for documents such as a passport, driving licence or proof of address. These are used only for Know Your Customer (KYC) and anti-money laundering (AML) compliance and are processed under the lawful basis of legal obligation. Access is restricted, and data is securely deleted once retention requirements expire.

 

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Sharing your data

We only share your data with trusted third parties who act as our processors under contract:

• Shopify – website and e-commerce platform.
  
  

• BookThatApp – membership booking and scheduling.
  
  

• Quiver – delivery and logistics partner.
  
  

• Klaviyo – email and SMS marketing platform.
  
  

• Payment providers – to process your transactions securely.
  
  

• Professional advisers and regulators – where legally required.
  
  

 

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International transfers

Some partners (e.g. Shopify, Klaviyo) are based outside the UK. Where this applies, data is protected through the UK–US Data Bridge or approved contractual safeguards.

 

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Data retention

We only keep your data for as long as needed:

• Orders, bookings, transactions: 7 years (for accounting/legal purposes).
  
  

• Marketing (Klaviyo): until you unsubscribe or ask us to delete it.
  
  

• KYC/AML documents: 5 years after membership ends (or as legally required).
  
  

• Website analytics data: typically 2 years.
  
  

After this, data is deleted or anonymised.

 

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Your rights

Under UK GDPR you have the right to:

• Access, correct or erase your data.
  
  

• Object to processing or restrict how it is used.
  
  

• Withdraw consent (where relied upon).
  
  

• Request data transfer (portability).
  
  

To exercise your rights, contact dataprotection@moreluxury.club. We will respond within one month.

 

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Security

We take appropriate measures to protect your personal data from loss, misuse or unauthorised access. Only staff and partners who need the data to perform their role will have access.

 

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Updates

We may update this Privacy Policy from time to time. Any material changes will be posted on our website and, where appropriate, notified by email.

Excellent — here’s a concise but compliant Cookies Policy that you can place under your Privacy Policy. It matches the banner text and covers Shopify, BookThatApp, Klaviyo, and Quiver where relevant.

 

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Cookies Policy

Last updated: 22 September 2025

This Cookies Policy explains how More Luxury Club Limited (“we”, “us”, “our”) uses cookies and similar technologies on www.moreluxury.club.

 

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What are cookies?

Cookies are small text files placed on your device when you visit our site. They help us run the website, remember your choices, and improve your experience. Some cookies are essential, while others are optional and require your consent.

 

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Types of cookies we use

1. Strictly Necessary Cookies
   
   

• Required for the website to function (e.g. checkout, login, booking).
  
  

• Set by: Shopify (e-commerce platform), BookThatApp (scheduling), and our own session cookies.
  
  

• These cannot be turned off in our systems.
  
  

2. Performance & Analytics Cookies
   
   

• Help us understand how visitors use our site so we can improve it.
  
  

• May include Shopify Analytics or Google Analytics (if enabled).
  
  

• These run only if you consent.
  
  

3. Marketing Cookies
   
   

• Allow us to send you personalised marketing and measure campaign effectiveness.
  
  

• Set by Klaviyo (email/SMS marketing platform) and sometimes by social media platforms (e.g. Facebook, Instagram) if you interact with our content.
  
  

• These run only if you consent.
  
  

 

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Third parties

Some cookies are set by third-party providers acting on our behalf. Examples include:

• Shopify – website hosting, checkout, analytics.
  
  

• BookThatApp – managing bookings and share rotations.
  
  

• Klaviyo – email and SMS marketing, customer engagement tracking.
  
  

• Quiver – delivery logistics (no cookies, but processes delivery data).
  
  

 

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Cookie Table

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Notes:

• Strictly Necessary cookies are always active.
  
  

• Performance and Marketing cookies only run if you give consent through the cookie banner.

• Duration means how long the cookie stays on your device unless you delete it.
  
  

How long cookies last

• Session cookies: deleted when you close your browser.
  
  

• Persistent cookies: remain on your device for a set period (typically 6–24 months) unless you delete them earlier.
  
  

 

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Managing cookies

On your first visit, you will see a cookie banner giving you options to accept or reject non-essential cookies. You can change your preferences at any time by clicking Cookie Settings in the website footer.

You can also control cookies through your browser settings (see www.allaboutcookies.org for guidance). Please note that blocking some cookies may affect how the site functions.

 

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Updates

We may update this Cookies Policy from time to time. If we make significant changes, we will notify you via the site.

 

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